the billionaire founder of the outdoor clothing and apparel brand Patagonia Yvon Chouniard has once again taken groundbreaking steps

As we’ve often talked out here at Care What You Wear, throwaway culture is a big issue in the fashion industry and in society at large....

People are throwing out way more clothes than charity shops can store and sell...So where does it end up?

As soon as David from Care What You Wear contacted me about the project, saying they needed a writer, I was sold. I knew first-hand how...

Buying from brands that have a focus on sustainability is commendable and of course, people should be encouraged to do so. However, there...

Buying your clothes from companies that focus on minimising their negative impacts on the environment and pushing for positive change is...

Can you trust the high street brands on sustainability? As people become more and more interested in shopping sustainably, there has been...

How often do you think about the impact that your clothes make in their lifetime?